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Private Day Trip from Milan — Since 1993

Serravalle Designer Outlet
Private Shopping Day from Milan

More than 230 designer brands an hour south of Milan, with your driver waiting and every bag stowed safely in the car. Door-to-door by private Mercedes, 8 hours, fixed price from €655 per car.

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Serravalle Designer Outlet · private and tailor-made

Book this day trip

See the price for your car now, then send the request: we confirm the driver and send a secure payment link. The itinerary is yours to change: tell us your stops in the notes.

  • CarsMercedes E-Class up to 2 guests, V-Class up to 6
  • Pick-upYour hotel in Milan, or Malpensa, Linate, Bergamo (+€60)
  • PaymentNothing now: we confirm, then send a secure link

Instant price

 

01Price nowFixed, per vehicle
02We confirmWithin a few hours by day, 8 hours max overnight
03Pay by linkSecure link once confirmed

Weekday price. Saturdays and Sundays +20%, Christmas, New Year, Easter and Ferragosto +50%. The exact price for your date shows on the next step.

1993In Business Since
NCCLicensed & Insured
230+Designer brands
Private Day Trip from Milan

Serravalle from Milan, without carrying a single bag

Serravalle Designer Outlet, run by McArthurGlen, opened in 2000 as Italy’s first designer outlet, and the company now describes it as Europe’s largest luxury designer outlet. It is laid out like a small town, with streets and squares lined by more than 230 brands, from Italian fashion houses to sportswear and homeware, and is generally open every day from 10:00 to 20:00 (check holiday hours before you go). It lies at Serravalle Scrivia in Piedmont, about 92 km from Milan, roughly an hour on the A7 motorway, which makes it one of the easiest of our day trips from Milan.

Shuttle buses run from central Milan, but they leave at fixed times and you carry everything you buy until you board. With a private car your driver waits at the outlet all day: when the bags get heavy, you drop them in the boot and carry on shopping, and the car is ready whenever you are. A V-Class has plenty of room for a family or a group of friends and all their purchases. The price is per vehicle, not per person: from €655 with an E-Class for two, from €740 with a V-Class for up to six.

Serravalle Day at a Glance

DepartureDoor-to-door, Milan hotel or airport
Distanceabout 92 km each way · A7
Driveabout 1 hour each way
Package8 hours · distance included
Extra hours€75 (E) · €85 (V)
Group sizePrivate · up to 6 (V-Class)
Highlights230+ brands · driver waiting · bags kept in the car
Village-style streets of Serravalle Designer Outlet
Serravalle Outlet Shopping Trip
Village-style streets of Serravalle Designer Outlet (detail)
Serravalle Outlet Shopping Trip
Suggested Itinerary — Fully Customisable

Serravalle Shopping Day Itinerary

An 8-hour day timed to arrive at opening, when the outlet is quietest, with a proper lunch in the middle.

Tailor-made, always. This itinerary is our suggestion only: every MilanobyCar day trip is tailor-made. Change the stops, the order and the timing as you like, or tell us your own plan in the booking notes.

Your driver, your local insider. Our chauffeurs are not licensed tour guides and do not guide you inside museums or sites, but they know these places well from years on the road: ask them for the best viewpoints, where to eat, where to stroll and how to avoid the busiest spots. If you would like a licensed guide, we can book one for you.

Departure

Pick-up at your hotel in Milan

Your driver meets you in the lobby. From Malpensa or Linate the day can start straight from arrivals, with your suitcases kept in the car.

Depart around 9:00Included in package
Arrival

Serravalle at opening time

About an hour down the A7. Arriving at opening means shorter queues at the most popular stores and the fitting rooms. Your driver gives you a mobile number and a meeting point.

Arrive around 10:00Free entry
Morning

Shopping, with the car as your cloakroom

Work through the brands on your list. Whenever your hands are full, call the driver, leave the bags in the car and carry on. Non-EU residents can usually shop tax-free: ask each store for the form and keep the receipts.

10:00–13:00Bags stay in the car
Lunch

At the outlet, or a table in Gavi

The outlet has cafes and restaurants. For a calmer lunch, the small town of Gavi, below its hilltop fortress and home of the Gavi white wine, is about 15 minutes away by car.

Around 13:00–14:00Meal not included
Afternoon

Second round

Back for the stores you missed, or to go back for the one you could not stop thinking about. Weekday afternoons are usually calmer than weekends.

14:00–16:00Your choice
Return

Back to your hotel in Milan

About an hour back to Milan, door to door, with everything unloaded at your hotel. Drop-off at Malpensa or Linate is also possible, if your luggage and shopping fit.

Back around 17:00Extra hours bookable
Fixed Rates — Updated October 2026

Serravalle Shopping Trip Prices — 8-Hour Private Car

Prices are per vehicle for the whole 8-hour day with distance included, whatever the number of passengers. Saturdays and Sundays +20%, major holidays +50%, airport pick-up +€60. Extra hours €75 with the E-Class, €85 with the V-Class, bookable in the form below.

Mercedes E-Class
Up to 2 passengers
from €6558-hour package · per vehicle
  • •Door-to-door from your Milan hotel
  • •Driver waits, bags stay in the car
  • •8 hours · distance included
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Mercedes S-Class
2 passengers · Premium
On Request8-hour package · per vehicle
  • •Executive luxury sedan
  • •English-speaking chauffeur
Request Quote

Included in the price

  • ✓Private Mercedes and English-speaking chauffeur for the whole day
  • ✓Door-to-door pick-up and return in Milan
  • ✓Fuel, motorway tolls and parking for the car
  • ✓Bottled water on board
  • ✓Child seats on request, free of charge
  • ✓Driver waiting at the outlet, shopping bags kept in the car

Not included — paid separately

  • ✕Your purchases
  • ✕Meals and drinks
  • ✕Extra hours for a combined Serravalle and FoxTown day
  • ✕Licensed local guide (bookable on request)
The Route

Milan to Serravalle: The Route

About 92 km south on the A7 Milan – Genoa motorway to the Serravalle Scrivia exit, roughly an hour. The outlet is a few minutes from the exit; Gavi is about 15 minutes further.

SwitzerlandApenninesRiver PoMilanSerravalle Designer OutletGaviTortonaFoxTown, MendrisioMalpensa MXPSchematic map, not to scale
A7 Milan – SerravalleFoxTown (Switzerland): separate tourAirportsPossible stops
Frequently Asked Questions

Serravalle Outlet Shopping Trip — FAQ

How far is Serravalle Designer Outlet from Milan?
About 92 km, roughly an hour each way on the A7 Milan – Genoa motorway, a little more at rush hour. Your driver drops you at the entrance and collects you at the same place.
Does the driver wait while we shop?
Yes, for the whole day. Your driver stays at the outlet and you can drop your bags in the car as often as you like, so you never carry more than you want to. Everything is unloaded at your hotel at the end of the day.
How much does a private shopping trip from Milan to Serravalle cost?
From €655 per car with a Mercedes E-Class (up to 2 passengers) and from €740 with a V-Class (up to 6), for 8 hours with distance included. Weekends are +20%, major holidays +50%, extra hours €75 (E) or €85 (V).
Can we combine Serravalle with FoxTown?
FoxTown, near Mendrisio in Swiss Ticino, is a separate tour: see our FoxTown outlet day trip. The two outlets are on opposite sides of Milan, about 150 km and close to two hours apart, so combining them is possible only as a long day with extra hours and less time in each. Bring passports for the Swiss border, and remember that customs allowances apply to goods brought back into Italy.
Can the day start or end at the airport?
Yes. We can collect you at Malpensa or Linate and finish at your hotel, or the other way round; airport pick-up is €60 extra. Choose a V-Class if you will have suitcases and shopping bags together.
Is a guide included?
No. Your driver is not a licensed tour guide or personal shopper, but after years of driving clients to Serravalle can give you practical tips on the layout, the quieter times and where to have lunch nearby. A licensed local guide for Gavi or the surrounding area can be booked on request.
When is the best time to go?
Weekdays are calmer than weekends, and early in the day is quieter than the afternoon. The outlet is especially busy during the winter and summer sales, from early January and early July, and in the weeks before Christmas.

Serravalle by private car or by shuttle bus?

Shuttle buses from Milan are the budget option, but they run to a fixed timetable and you carry your shopping until departure. A private car picks you up at your hotel, waits at the outlet, holds your bags and leaves when you are ready, which makes a real difference for families, groups and anyone planning to buy more than one or two things.

What to know before shopping at Serravalle

Make a list of the brands you want before you go: the outlet is large and it is easy to lose an hour walking. Keep your passport with you if you are a non-EU resident, as it is needed for tax-free shopping. Serravalle is also on the way to Genoa and the Riviera, so a short outlet stop can be added to a coastal day trip.

How much is a Serravalle shopping trip?

MilanobyCar charges a fixed price per car: from €655 for two passengers in a Mercedes E-Class and from €740 for up to six in a V-Class, for 8 hours with driver, fuel, tolls and parking included. The exact price for your date appears in the booking form.

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Book Your Serravalle Shopping Trip — Private Mercedes from Milan

8 hours, English-speaking driver who waits for you, bags kept safely in the car. Door-to-door from Milan.

or call +39 335 821 0912

Milano by Car

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