Serravalle Designer Outlet
Private Shopping Day from Milan
More than 230 designer brands an hour south of Milan, with your driver waiting and every bag stowed safely in the car. Door-to-door by private Mercedes, 8 hours, fixed price from €655 per car.
Book this day trip
Serravalle Designer Outlet · private and tailor-made
Book this day trip
See the price for your car now, then send the request: we confirm the driver and send a secure payment link. The itinerary is yours to change: tell us your stops in the notes.
- CarsMercedes E-Class up to 2 guests, V-Class up to 6
- Pick-upYour hotel in Milan, or Malpensa, Linate, Bergamo (+€60)
- PaymentNothing now: we confirm, then send a secure link
Serravalle from Milan, without carrying a single bag
Serravalle Designer Outlet, run by McArthurGlen, opened in 2000 as Italy’s first designer outlet, and the company now describes it as Europe’s largest luxury designer outlet. It is laid out like a small town, with streets and squares lined by more than 230 brands, from Italian fashion houses to sportswear and homeware, and is generally open every day from 10:00 to 20:00 (check holiday hours before you go). It lies at Serravalle Scrivia in Piedmont, about 92 km from Milan, roughly an hour on the A7 motorway, which makes it one of the easiest of our day trips from Milan.
Shuttle buses run from central Milan, but they leave at fixed times and you carry everything you buy until you board. With a private car your driver waits at the outlet all day: when the bags get heavy, you drop them in the boot and carry on shopping, and the car is ready whenever you are. A V-Class has plenty of room for a family or a group of friends and all their purchases. The price is per vehicle, not per person: from €655 with an E-Class for two, from €740 with a V-Class for up to six.
Serravalle Day at a Glance


Serravalle Shopping Day Itinerary
An 8-hour day timed to arrive at opening, when the outlet is quietest, with a proper lunch in the middle.
Tailor-made, always. This itinerary is our suggestion only: every MilanobyCar day trip is tailor-made. Change the stops, the order and the timing as you like, or tell us your own plan in the booking notes.
Your driver, your local insider. Our chauffeurs are not licensed tour guides and do not guide you inside museums or sites, but they know these places well from years on the road: ask them for the best viewpoints, where to eat, where to stroll and how to avoid the busiest spots. If you would like a licensed guide, we can book one for you.
Pick-up at your hotel in Milan
Your driver meets you in the lobby. From Malpensa or Linate the day can start straight from arrivals, with your suitcases kept in the car.
Serravalle at opening time
About an hour down the A7. Arriving at opening means shorter queues at the most popular stores and the fitting rooms. Your driver gives you a mobile number and a meeting point.
Shopping, with the car as your cloakroom
Work through the brands on your list. Whenever your hands are full, call the driver, leave the bags in the car and carry on. Non-EU residents can usually shop tax-free: ask each store for the form and keep the receipts.
At the outlet, or a table in Gavi
The outlet has cafes and restaurants. For a calmer lunch, the small town of Gavi, below its hilltop fortress and home of the Gavi white wine, is about 15 minutes away by car.
Second round
Back for the stores you missed, or to go back for the one you could not stop thinking about. Weekday afternoons are usually calmer than weekends.
Back to your hotel in Milan
About an hour back to Milan, door to door, with everything unloaded at your hotel. Drop-off at Malpensa or Linate is also possible, if your luggage and shopping fit.
Serravalle Shopping Trip Prices — 8-Hour Private Car
Prices are per vehicle for the whole 8-hour day with distance included, whatever the number of passengers. Saturdays and Sundays +20%, major holidays +50%, airport pick-up +€60. Extra hours €75 with the E-Class, €85 with the V-Class, bookable in the form below.
- •Door-to-door from your Milan hotel
- •Driver waits, bags stay in the car
- •8 hours · distance included
- •Door-to-door from your Milan hotel
- •Driver waits, bags stay in the car
- •8 hours · distance included
- •Executive luxury sedan
- •English-speaking chauffeur
Included in the price
- ✓Private Mercedes and English-speaking chauffeur for the whole day
- ✓Door-to-door pick-up and return in Milan
- ✓Fuel, motorway tolls and parking for the car
- ✓Bottled water on board
- ✓Child seats on request, free of charge
- ✓Driver waiting at the outlet, shopping bags kept in the car
Not included — paid separately
- ✕Your purchases
- ✕Meals and drinks
- ✕Extra hours for a combined Serravalle and FoxTown day
- ✕Licensed local guide (bookable on request)
Milan to Serravalle: The Route
About 92 km south on the A7 Milan – Genoa motorway to the Serravalle Scrivia exit, roughly an hour. The outlet is a few minutes from the exit; Gavi is about 15 minutes further.
Serravalle Outlet Shopping Trip — FAQ
Serravalle by private car or by shuttle bus?
Shuttle buses from Milan are the budget option, but they run to a fixed timetable and you carry your shopping until departure. A private car picks you up at your hotel, waits at the outlet, holds your bags and leaves when you are ready, which makes a real difference for families, groups and anyone planning to buy more than one or two things.
What to know before shopping at Serravalle
Make a list of the brands you want before you go: the outlet is large and it is easy to lose an hour walking. Keep your passport with you if you are a non-EU resident, as it is needed for tax-free shopping. Serravalle is also on the way to Genoa and the Riviera, so a short outlet stop can be added to a coastal day trip.
How much is a Serravalle shopping trip?
MilanobyCar charges a fixed price per car: from €655 for two passengers in a Mercedes E-Class and from €740 for up to six in a V-Class, for 8 hours with driver, fuel, tolls and parking included. The exact price for your date appears in the booking form.
Book Your Serravalle Shopping Trip — Private Mercedes from Milan
8 hours, English-speaking driver who waits for you, bags kept safely in the car. Door-to-door from Milan.
or call +39 335 821 0912
